What does a day in the life of a social media marketer look like? I’m not a marketer, so if I get some of your terms wrong, forgive me. I thought maybe we could do a walkthrough of a fictitious social media marketer, Yolanda, for a small hotel group (four hotels) in Boston. I picked hotels just because otherwise I’d have picked a software company. Let’s walk through a workflow, and then reconstruct it in bullets at the end.
The rest is very interesting and provides a possible scenario for what the future might bring. Having people who are embedded in a community can be a tremendous asset for an organization. It sure sounds like a fun job.
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